Innovation Consulting

Startup Advisory for Creatives, by Creatives


For the doers and makers

Wig & Pen is a startup consultancy with entrepreneurism at its core.

Founded by former lawyers from a Magic Circle law firm (the UK top 5), Wig & Pen was established with one key objective: 

Deliver flexible, high-value commercial advice tailored to the needs of startups, enabling high growth companies to smash goals, protect assets and get the best deals around the negotiation table.  

At every step, we seek to spur and support innovation. Unconfined by borders or fixed offices, we are flexible, agile and seamless.    

Not only have all of our consultants worked at Magic Circle law firms or other top-tier professional services companies, they are also equipped with hands-on business and startup experience - across a broad range of industries, in an international context. 

Our view is global, our solutions business-changing. And, like our clients, we pour passion into everything we do.

If you would like to find out more about us and how we could work together, please get in touch to arrange a chat or a free consultation with one of our founders.



➤ GLobal




Our core services form the "Three Pillars" of our business: Investment & Finance, Intellectual Property and Commercial Agreements.

The Three Pillars reflect the key areas where experience tells us our expertise can deliver the most impact for our clients, whether it is connecting companies with investors, keeping intellectual property infringers off the market or adding clout to important contract negotiations.

Pillar i

Investment & Finance

  • Investor introductions

  • Funding

  • Term sheets

  • Cooperation agreements

Pillar ii

Intellectual Property

  • Strategy

  • Registration

  • Portfolio management

  • Enforcement

Pillar iii

Commercial Agreements

  • Supply

  • Distribution

  • General services

  • NDAs

Wig & Pen have enabled us to execute on contracts and intellectual property-related matters of fundamental importance to our business, on demand and without the massive expense and inflexibility of traditional firms. Their consultants are responsive, thorough, and make a considered effort to understand the business goals, as well as the matters in hand.
— Piers Ridyard, CEO, RADIX DLT (Tech Crunch finalists: best Blockchain protocol)

Alex Adams [Wig & Pen co-founder] has been an incredible asset to Nifty, demonstrating both dedication and diligence. His business counsel, keen eye for strategy and ability to deliver effectively under pressure have been instrumental in guiding and developing the company.
— Steven Levy, Co-founder, NIFTY (multi-award-winning UK startup)

Let's Talk.

Please email or use the form below to contact us. So that we can best tailor our services to your needs, please include any information you think we should know in advance. 

If you'd like to join our growing family of expert consultants, please email us your resume. We’re always looking for new and exceptional talent to join our mission!

Name *
Please do not include confidential or sensitive information in your message.